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Bootstrapping reality

What does it really take to bootstrap a startup these days?

I've been sharing my journey since Jon and I started Transistor in early 2018. Below you'll find many of the lessons we learned along the way.

  1. Bootstrapper's paradox 🔥

  2. The hidden cost of bootstrapping 🔥

  3. Two things that kill bootstrapped companies

  4. Do you even want to be a bootstrapper?

  5. Let's talk about startup costs

  6. Being a solopreneur has risks

  7. Can you bootstrap a startup on the side?

  8. Bootstrapping is hard: how to survive

  9. Why you need a co-founder

  10. Not all product ideas will work as a business

  11. Should we always charge more? 🔥

  12. How do I build something people want?

  13. When should you give up?

  14. The myth of the niche market 🔥

  15. Jason Fried wants to delete our backlog

  16. Why it's hard to build a product in a new market 🔥

  17. We hit $30k in MRR 🔥

  18. Who wants this today?

  19. Good businesses have margin 🔥

  20. The main thing

  21. Business is like surfing 🔥

  22. Clearing up misconceptions about business

  23. How do I find customers for my SaaS?

What people are saying:

"Appreciate @mijustin sharing his doubts, struggles, and uncertainties about where to take his startup. No matter which path you take, it’s never easy. Rooting for you ❤️✌️"

– DHH, Basecamp

"Your bootstrapping series has honestly been the most interesting business related content on the internet for the past few weeks. Can't wait to read the rest!"

— Danavir Sarria

"This is a great series of ideas you’re piecing together."

— Des Traynor, Intercom

Get future bootstrapping articles here:

Published on May 28th, 2024
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