Bootstrapping reality

What does it really take to bootstrap a startup these days?

I've been sharing my journey since Jon and I started Transistor in early 2018. Below you'll find many of the lessons we learned along the way.

  1. Bootstrapper's paradox 🔥

  2. The hidden cost of bootstrapping 🔥

  3. Two things that kill bootstrapped companies

  4. Do you even want to be a bootstrapper?

  5. Let's talk about startup costs

  6. Being a solopreneur has risks

  7. Can you bootstrap a startup on the side?

  8. Bootstrapping is hard: how to survive

  9. Why you need a co-founder

  10. Not all product ideas will work as a business

  11. Should we always charge more? 🔥

  12. How do I build something people want?

  13. When should you give up?

  14. The myth of the niche market 🔥

  15. Jason Fried wants to delete our backlog

  16. Why it's hard to build a product in a new market 🔥

  17. We hit $30k in MRR 🔥

  18. Who wants this today?

  19. Good businesses have margin 🔥

  20. The main thing

  21. Business is like surfing 🔥

  22. Clearing up misconceptions about business

  23. How do I find customers for my SaaS?

What people are saying:

"Appreciate @mijustin sharing his doubts, struggles, and uncertainties about where to take his startup. No matter which path you take, it’s never easy. Rooting for you ❤️✌️"

DHH, Basecamp

"Your bootstrapping series has honestly been the most interesting business related content on the internet for the past few weeks. Can't wait to read the rest!"

Danavir Sarria

"This is a great series of ideas you’re piecing together."

Des Traynor, Intercom

Get future bootstrapping articles here:

Published on May 28th, 2024
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