Tweets

Justin Jackson
Justin Jackson@mijustin
Replying to @mijustin
When you buy from an independent maker, you're investing in their lives.

Instead of lining Bezos' pockets, you're supporting middle-class families.

If you like someone's work, it's the best way to ensure it continues!
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Justin Jackson
Justin Jackson@mijustin
So grateful for everyone who's bought something from my little indie business.

You're enabling me to provide for my family. That's an incredible gift (to all of us).

Thank you! ๐Ÿ™Œ
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Justin Jackson
Justin Jackson@mijustin
Replying to @sarahdoody
@sarahdoody I've heard the sound quality for HomePod is incredible, but Google Home has way better voice recognition / assistant.
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Justin Jackson
Justin Jackson@mijustin
RT
RT @sgoudie: I highly recommend @mijustin's blog and mailing list. He cuts through the noise. If you're thinking of making a digital producโ€ฆ
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Justin Jackson
Justin Jackson@mijustin
Replying to @mxpx
@mxpx Definitely:

- MXPX โœ…
- MXPX - Best Life EP โœ…

But Christmas came early! Because I supported the Kickstarter and I already have 'em! ๐Ÿ‘
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Justin Jackson
Justin Jackson@mijustin
Replying to @wesbos
@wesbos ๐Ÿ‘ฉโ€๐Ÿ’ป For devs looking to upgrade their product + marketing skills:

https://megamaker.co/blackfriday/

๐Ÿ˜ฎย Up to 65% off on:

๐Ÿ–ฅ๏ธ Marketing for Developers course + book
โœ… Validate your Product Idea
๐Ÿ“• The Jolt Book
๐Ÿš€ Build Better Landing Pages
๐Ÿ“ˆ SEO for Hackers
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Justin Jackson
Justin Jackson@mijustin
Replying to @ScottHYoung
@ScottHYoung Also, sometimes "being known" makes things *harder*.

You get way more negative attention.
There's way more pressure to succeed.
Hard to swallow ego + pride and do the right thing.
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Justin Jackson
Justin Jackson@mijustin
Replying to @gpickin
@gpickin Yeah, it's a buggy WordPress plugin. I'll see if I can up that limit.
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Justin Jackson
Justin Jackson@mijustin
Replying to @mijustin
A few FAQs:

"Do you take PayPal?" โ€“ Yup! And good 'ol fashioned credit card (via Stripe)
"Are these just for devs?" โ€“ Nope! Lots of product people, designers, and other tech folks have taken these courses and โค๏ธ them.
"When does the sale end?" โ€“ "3 days and 23 hours."
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Justin Jackson
Justin Jackson@mijustin
Replying to @mijustin
Who's made the Mac to PC switch lately?

(@ow?)

What did you miss?
What was easier than you thought?
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Justin Jackson
Justin Jackson@mijustin
Microsoft, make me a believer.

I'm tired of Apple's:
- high prices
- faulty hardware
- lack of innovation for power users

BUT...

I'm worried I'll miss:
- MacOS
- Built-in utilities like Preview, unzip, etc
- My favorite Mac apps (like Screenflow, DeckSet, Ecamm Live)
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Justin Jackson
Justin Jackson@mijustin
RT
RT @mijustin: Just added great deals for devs + product people looking to ๐Ÿ“ˆ their marketing skills:

๐Ÿ–ฅ๏ธ Marketing for Developers course + bโ€ฆ
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Justin Jackson
Justin Jackson@mijustin
Want to ask me a question about SaaS, building a startup in 2018, or podcasting?

You can leave me a voicemail here: http://transistor.fm/voicemail (works best on desktop)

I'll be answering these questions on the next episode of "Build your SaaS" ๐Ÿ‘
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Justin Jackson
Justin Jackson@mijustin
RT
RT @bradt: Hey Developers, if you'd like people to use and pay for your next side project, don't start with code, start with building an auโ€ฆ
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Justin Jackson
Justin Jackson@mijustin
RT
RT @derrickreimer: ๐Ÿ”ฅ @mijustin's suite of products is on Black Friday sale, so I picked up a copy of Jolt for $9. There are a bunch of goodโ€ฆ
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Justin Jackson
Justin Jackson@mijustin
RT
RT @TzelonMachluf: @mijustin Already an owner of Marketing for Developers. The course and book.
It's so clear and gives a lot of action iteโ€ฆ
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Justin Jackson
Justin Jackson@mijustin
Just added great deals for devs + product people looking to ๐Ÿ“ˆ their marketing skills:

๐Ÿ–ฅ๏ธ Marketing for Developers course + book is 50% off
โœ… "Validate Your Product Idea" is 60% off
๐Ÿ“• My book โ€œJoltโ€ is 65% off
๐Ÿš€ โ€œBuild Better Landing Pagesโ€ is 50% off

https://megamaker.co/blackfriday/
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Justin Jackson
Justin Jackson@mijustin
Replying to @mijustin
โ˜๏ธ Also, it's devs like @derrickreimer, @adamwathan, @r00k, @robwalling that scare the shit out of "marketing folks" like me.

They've proven you can be technical and also be proficient at:
- copywriting
- media (podcasting, video)
- design
- overall marketing strategy
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Justin Jackson
Justin Jackson@mijustin
I โค๏ธ what @derrickreimer is doing here on this landing page:
https://level.app/

It answers three important questions:

1. How could this fit into my life? ๐Ÿค”
2. What *is* it exactly? What does it look like? ๐Ÿ’ป
3. What's my next step? โ˜‘๏ธ

Good mix of story + features. ๐Ÿ‘
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Justin Jackson
Justin Jackson@mijustin
Replying to @kodiebeckley
@kodiebeckley Thanks for talking about this stuff Kodie. Itโ€™s important that we all start discussing mental health (in the open!) more. ๐Ÿ‘
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Justin Jackson
Justin Jackson@mijustin
RT
RT @TransistorFM: Have questions about building a SaaS, running a startup, finding a co-founder, or the podcasting industry?

Ask @mijustinโ€ฆ
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Justin Jackson
Justin Jackson@mijustin
RT
RT @EricHolthaus: "We are on a path to self-destruction, and yet there is nothing inevitable about our fate."

โ˜๏ธ the most important line iโ€ฆ
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Justin Jackson
Justin Jackson@mijustin
RT
RT @McJesse: Are racist people like "ugh, my open minded uncle is going to be at Thanksgiving this year."
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Justin Jackson
Justin Jackson@mijustin
Replying to @mijustin
Also interesting: some popular tech podcasts (like @atpfm) aren't even listed on Spotify. (Marco doesn't like their TOS)
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Justin Jackson
Justin Jackson@mijustin
Replying to @smock
@smock Where can I see that? To me "> 60 seconds" doesn't seem like enough.
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Justin Jackson
Justin Jackson@mijustin
Replying to @mijustin
Another challenge with Spotify stats:

Apple Podcasts gives us "Average consumption" percentages. Meaning, if your show is 40 mins, and most folks listen to 32 mins, "consumption" is 79%.

On Spotify, however, a listen is "anything over 60 seconds."
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Justin Jackson
Justin Jackson@mijustin
Replying to @mijustin
๐Ÿค” Also, is Anchor calculating these averages "per show" or just using their total numbers for their whole platform?

In that case, one show could be overrepresenting Spotify.
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Justin Jackson
Justin Jackson@mijustin
Replying to @mijustin
Still, besides a few outliers, on http://Transistor.fm we're not seeing Spotify numbers hit 19% (like Anchor is seeing).

Other friends I have in the business say Spotify is generally 5%-10% for them.
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Justin Jackson
Justin Jackson@mijustin
Replying to @mijustin
For example, if you search "Couples Therapy" on Spotify you get a list like this.

With this UX, is it possible people are looking for the artist/song but clicking the podcast accidentally?
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Justin Jackson
Justin Jackson@mijustin
Replying to @cport1
@cport1 I guess it depends on the demographics...

But for tech-related shows, it's generally:

1. Apple Podcasts
2. Overcast
3. Pocket Casts
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Justin Jackson
Justin Jackson@mijustin
Replying to @alyssaxuu
@tcodinat Crazy! You're the second person to say this.

Anecdotally, I don't know anyone who uses Spotify.

And, I'm not seeing it represented in our stats either.

Weird!

So you're saying your friends all use Spotify to listen to podcasts?
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Justin Jackson
Justin Jackson@mijustin
Replying to @cport1
@cport1 Wait. Are you serious? Like you and all your friends use Spotify to listen to podcasts?
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Justin Jackson
Justin Jackson@mijustin
Replying to @mijustin
One exception: one of our shows has 87% of its listens coming from Spotify.

BUT... I have strong suspicion that a lot of those listens are coming from keyword error.

Meaning: folks are searching for *music* and mistakingly think the podcast is a playlist / album / song.
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Justin Jackson
Justin Jackson@mijustin
These Anchor podcasting stats don't seem quite right to me.

Feels like Spotify is being way overrepresented.

On http://Transistor.fm, even our most popular shows are only seeing 0.1% - 1% of their listens coming from Spotify.
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Justin Jackson
Justin Jackson@mijustin
Replying to @johnhall
@johnhall @Forbes Nice! ๐Ÿ‘Œ

If you ever want to write a piece on "podcasts that help business leaders succeed", let me know. ๐Ÿ˜‰
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