Tweets

Justin Jackson
Justin Jackson@mijustin
RT
RT @AnnieDuke: Just in case you are under the impression that you see the world objectively, this illusion will fix that.
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Justin Jackson
Justin Jackson@mijustin
Replying to @arvidkahl
@arvidkahl All your government docs will be in cm and kg, but in “the culture” it’s inches, feet, and pounds. 😜
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Justin Jackson
Justin Jackson@mijustin
Replying to @taylorotwell
@taylorotwell Thanks Taylor! You bringing me into the Laravel tribe has meant more to me than you’ll ever know. Really appreciate it. 🙏
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Justin Jackson
Justin Jackson@mijustin
Replying to @adamwathan
@adamwathan Thanks Adam! You’ve been a real encouragement to me since we met. I appreciate it. 🙏
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Justin Jackson
Justin Jackson@mijustin
@pjrvs Hahaha. Thanks Paul! 🙌 Can’t wait until we can hang out again.
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Justin Jackson
Justin Jackson@mijustin
This guy turned 41 today!
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Justin Jackson
Justin Jackson@mijustin
Replying to @mijustin
I desperately wanted Chip & Pepper as a kid, but never got it. 😄
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Justin Jackson
Justin Jackson@mijustin
Kids born in the 80s: do you remember these clothing brands? 🤣

Chip & Pepper
Bongo Jeans
Hypercolor
Fido Dido
Jordache
Benetton
Vuarnet
No Fear
Esprit
OP

(Which ones did you have?)
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Justin Jackson
Justin Jackson@mijustin
Replying to @mynameis_davis
@mynameis_davis @derrickreimer @yongfook I don’t think the *only* type of person. 😉

Lots of folks with families, other goals, other stresses who might be interested in not having to run their own company anymore (a few people come to mind in this category who were great entrepreneurs but decided to become employees)
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Justin Jackson
Justin Jackson@mijustin
Replying to @rsobers
@rsobers @TransistorFM Yes. Those are important.

My goal is to quickly give folks an overview of how it works... specifically responding to questions like this:
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Justin Jackson
Justin Jackson@mijustin
Replying to @mijustin
BTW – by “bigger company” I'm not really thinking of FAANG or massive enterprises, but teams that are 20-50 people.

(Heck, if the culture was right, I think even a company with 1,000 people could be ok.)

But once you get to true enterprise-level (10,000, 10,000) that's hard.
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Justin Jackson
Justin Jackson@mijustin
Replying to @emmetgibney
@emmetgibney @IndieHackers @megamaker Yeah, by “bigger company” I'm not necessarily thinking of massive enterprises, but even teams that are 20-50 people.

So probably "small companies" but bigger than being solo, or even 2-3 people.
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Justin Jackson
Justin Jackson@mijustin
Replying to @Swizec
@Swizec Yeah. Although, for me (non dev), starting a business was the only way to make more.
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Justin Jackson
Justin Jackson@mijustin
Replying to @mijustin
I honestly feel like entrepreneurial employees are worth 5x a regular employee. They're worth pursuing.

(In my career, I've hired a handful, and they've all been incredible)

Even if they don't stay forever, many will stay 5+ years and contribute at a high level.
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Justin Jackson
Justin Jackson@mijustin
@angrigoryan__ @IndieHackers @megamaker This is so backwards!

Employers need to take a look in the mirror and turn that question around:

"How can we create a work environment that will encourage (even our most entrepreneurial) employees to stick around and contribute at a high level?"
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Justin Jackson
Justin Jackson@mijustin
Replying to @mijustin
A good bootstrapper is worth 5-10 employees.*

*(if you incentivize them correctly)
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Justin Jackson
Justin Jackson@mijustin
Replying to @mijustin
From a Jobs to be Done perspective:

"Indie creators are hiring 'start my own business' for certain jobs in their lives: financial margin, creative freedom, respect, flexibility."

As an employer, you can offer those benefits and get those kinds of employees.
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Justin Jackson
Justin Jackson@mijustin
Replying to @mijustin
As an example:

In 2017, I was making about $190k/year as an indie creator.

But I was stressed. Three launches didn't work out. I had some personal issues going on.

At the time, I would have gladly taken a $250k/year salary, *especially* if it was a great company.
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Justin Jackson
Justin Jackson@mijustin
Replying to @mijustin
I don't buy this narrative that indie hackers don't have good team skills or "wouldn't make good employees."

Sure, they're escaping something (bad bosses, bad pay, boring work), but you (as an employer) can create a positive environment that encourages autonomy, creativity, etc.
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Justin Jackson
Justin Jackson@mijustin
Replying to @tair
@tair @IndieHackers @megamaker Do you really believe that though?

I don't buy this narrative that indie hackers don't have good team skills or "wouldn't make good employees."

Sure, they're escaping something (bad bosses, bad pay, boring work), but if you fix those, they'll make awesome employees.
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Justin Jackson
Justin Jackson@mijustin
Replying to @mijustin
Hiring managers are missing out on incredible people who, by "working in public, have proved what they're capable of.

You don't even need to schedule a call to "get to know them!"

Just DM them & make them an offer: "Hey, if we paid you $200k/year, would you come work for us?"
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Justin Jackson
Justin Jackson@mijustin
Replying to @mijustin
Mosts indie creators have an annual revenue goal in mind ($120k, $200k, $300k).

Many of these indie makers would be unbelievable employees, but aren't currently looking at job postings.

Make them an offer that helps them achieve their financial + freedom goals to entice them!
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Justin Jackson
Justin Jackson@mijustin
If I was at a bigger company, trying to hire incredible "full stack" employees, here's what I'd do:

1. Go to communities like @IndieHackers, @megamaker.

2. Find indie creators earning $5k-12k/month from their projects.

3. Offer them a salary that's 2-3x their current revenue.
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Justin Jackson
Justin Jackson@mijustin
Replying to @alphacolin
@alphacolin Oh yeaaaaaah!!! I want to see a post breaking down all this gear.

Also: are you podcasting?
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Justin Jackson
Justin Jackson@mijustin
RT
RT @joshuaanderton: In this week's ep of the MegaMaker podcast;

📋 @mijustin lays out his process for finding evidence of market demand (vi…
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Justin Jackson
Justin Jackson@mijustin
What’s happening today?
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Justin Jackson
Justin Jackson@mijustin
Replying to @tim_abell
@tim_abell Atomic Habits by @JamesClear was transformative for me.

Not because I was able to apply everything he wrote, but because I was able to pick up a few principles that I've been able to apply, daily, weekly, to my life. ❤️
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Justin Jackson
Justin Jackson@mijustin
Which decade produced the most iconic brands/IP, that still resonate today?

70s - AC/DC, Star Wars, NERF, SNL
80s - Macintosh, Super Mario, Ninja Turtles, Air Jordans
90s - Friends, Pokemon, Fresh Prince, Simpsons
2000s - Monster, iPhone, Discord
2010s - Minecraft, Android
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Justin Jackson
Justin Jackson@mijustin
@SharkawyMD I’m still speaking with lots of parents who are concerned about the risks of vaccinating their kids.

Others point to the low mortality rate for anyone under 18.

What should my response be?
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