Tweets

Justin Jackson
Justin Jackson@mijustin
Replying to @mijustin
It feels like DNS needs an upgrade.
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Justin Jackson
Justin Jackson@mijustin
Replying to @shallowvaluexyz
@themikesteez @VirtualElena @AxieInfinity The problem with anecdotes is there are plenty of examples on the other side of the coin:

Folks with very little means who invested in crypto/NFTs and lost everything (scammers, price fluctuations, forgetting their password, losing a hard drive).
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Justin Jackson
Justin Jackson@mijustin
Replying to @aarondfrancis
@aarondfrancis @fideloper One tricky piece: you’d almost need to hire someone who’s in a similar financial position as you.

For example: it *feels* like hiring someone who made significantly less money than you wouldn’t work.
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Justin Jackson
Justin Jackson@mijustin
Replying to @shallowvaluexyz
@themikesteez @VirtualElena Just read it.

I don't see any proof that true redistribution is happening.

People who already rich in ETH, spending their ETH on ICO projects, seems like a pretty weak proof that crypto is going to provide true upward mobility for folks who are poor.
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Justin Jackson
Justin Jackson@mijustin
RT
RT @stephsmithio: Humans are irrational... especially with money:

- Ppl more easily pay for a $5 coffee vs $5 app

- Ppl prefer "buy one g…
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Justin Jackson
Justin Jackson@mijustin
Replying to @stauffermatt
@stauffermatt There’s lots of anecdotal evidence that crypto enthusiasts are primarily techies with financial means.

The underlying pillars of the tech itself (the need to have a reliable device, secured wallet, remember your password, electricity, and internet) make it inaccessible for many.
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Justin Jackson
Justin Jackson@mijustin
Replying to @stauffermatt
@stauffermatt I understand what you’re saying.

The nuance is that they are a “new form” of the 1%: tech-enabled folks, who now own most crypto assets.
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Justin Jackson
Justin Jackson@mijustin
Replying to @stauffermatt
@stauffermatt But, anecdotally, that's true.

You had to be techie, and have access to computer hardware + crypto knowledge, to mine it. And the original miners own most of it.

The global poor had neither the knowledge nor the access to tech.
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Justin Jackson
Justin Jackson@mijustin
A frequently cited benefit of crypto is that it makes financial assets (fine art, stocks, commodities) more accessible to the masses (NFTs, ETH, Bitcoin).

But I haven't seen a lot of upward mobility in crypto.

The folks buying crypto already have $; they are the 0.009%. https://twitter.com/NathanCRoth/status/1442544576091201538
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Justin Jackson
Justin Jackson@mijustin
Replying to @marvmol
@marvmol In research mode, people are loading the page, getting a quick impression, and moving on to the next site.
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Justin Jackson
Justin Jackson@mijustin
Replying to @grantwhunter
@grantwhunter I disagree.

For me, JTBD describes “why people buy a product.”

The headlines describes “what the product is.”
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Justin Jackson
Justin Jackson@mijustin
Replying to @mijustin
JTBD describes a customer’s motivation, but your H1 should describe what they search.

JTBD 👉 “I want to start a podcast because I think it will get more more respect in my industry.”

Google search 👉 “How do I start a podcast?”

Headline 👉 “Start your podcast on Transistor”
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Justin Jackson
Justin Jackson@mijustin
Replying to @cdixon
@cdixon What does “beat out” mean exactly?

Are we sure that RSS doesn’t still (to this day) create more value than Twitter?

How can we assess “value” empirically here?
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Justin Jackson
Justin Jackson@mijustin
Replying to @mijustin
For new products, your website's first job is to assure visitors that they're in the right place.

People don't know your brand! Don't get fancy (yet).

Use your H1 to communicate:

- what product category you're in
- how people mostly use (and think) about your product
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Justin Jackson
Justin Jackson@mijustin
There's a trend in marketing to "put your main value prop in the headline." So folks will make their H1 something like:

"Eliminate back-and-forth haggling."

☝️ but that headline doesn't tell somebody who's visiting your site for the first time *what your product is*.
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Justin Jackson
Justin Jackson@mijustin
Replying to @mijustin
@michaelofei @TransistorFM Transistor updates your RSS feed right away, and makes your episode immediately available to anyone subscribed to your feed. 👍

Unfortunately, apps like Spotify and Apple now rely on their own databases, which means they have to update every time you publish a new episode.
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Justin Jackson
Justin Jackson@mijustin
@harriskenny 🤔 yup. That facial recognition tech that humans have built-in (after billions of years of evolution) is pretty powerful.
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Justin Jackson
Justin Jackson@mijustin
RT
RT @mijustin: I wish our culture gave people space to explore more.

So many people feel squeezed: too much to do, not enough time, barely…
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Justin Jackson
Justin Jackson@mijustin
Replying to @mijustin
“Themes emerged in [people’s life] transitions. They had begun to feel unfulfilled by their work, and then a chance encounter with some world previously invisible to them lead to a series of short term explorations.”
@DavidEpstein
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Justin Jackson
Justin Jackson@mijustin
Replying to @mijustin
“We discover [new] possibilities by doing, by trying new activities, building new networks, finding new role models.” – @HerminiaIbarra
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Justin Jackson
Justin Jackson@mijustin
A truth about urban design: most of the truly great cities are old.

Why? It takes many iterations, and hundreds of years of culture, to shape a great town. A town’s “patina” takes a long time to develop.

It’s why I’m still hopeful for Canada’s towns: they’re all very young. https://twitter.com/SCP_Hughes/status/1442188670392541184
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Justin Jackson
Justin Jackson@mijustin
RT
RT @mijustin: "Driving more traffic" to a product that doesn't already have underlying demand isn't going to produce more results.

✅ You w…
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Justin Jackson
Justin Jackson@mijustin
Replying to @mijustin
In the last 4 months, Transistor has grown by 2X: we went from 2 full-time (Jon and me) to 4 full-time (@HelenRyles and @jsonperl)! 😄

It feels awesome to be able to tackle a bigger project like this. 💪
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Justin Jackson
Justin Jackson@mijustin
Having kids is a lot like having roommates who eat all your cereal.
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Justin Jackson
Justin Jackson@mijustin
Remember when we weren’t in a pandemic?
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Justin Jackson
Justin Jackson@mijustin
Replying to @nbashaw
@nbashaw I initially read that as "Post Pandemic" which is also a great name. 🔥
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Justin Jackson
Justin Jackson@mijustin
Anyone I know actively using dynamic ad insertion (for podcasts) on Megaphone, Redcircle, Libsyn, etc?

If so, could you DM me?
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