Nice night
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Replying to @MattPaulsonSD
@MattPaulsonSD Same.
There’s a balance here, but I’m definitely shifting my priority to people I know.
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Replying to @calebporzio
@calebporzio I’m glad you did.
❤️ your insights, anecdotes, and perspective.
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Replying to @mijustin
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If my Sunday morning walk is my church, this episode by
@calebporzio is my sermon.
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Replying to @daniel_nguyenx
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Replying to @CasJam
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Replying to @climatepaige
@climatepaige C’mon! Show me the receipts.
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Replying to @p_millerd
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Replying to @damianhodgkiss
@damianhodgkiss This is a big lake - not the ocean. No dolphins!
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What does a perfect work day look like for you?
What does a perfect "day off" look like for you?
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Replying to @abigailotwell
@abigailotwell @taylorotwell Congrats you two love birds! ❤️
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Replying to @dqmonn
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Nice paddle tonight!
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Replying to @onurozer
@onurozer These are the stats I found:
•Americans drink an average of 399 servings of Coke products per year, with 63% of those servings being Coca-Cola Classic.
•Mexicans drink 665 servings of Coca-Cola products every year.
https://www.businessinsider.com/facts-about-coca-cola-2011-6
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Replying to @mijustin
Also leaving reviews in all the places
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I've been waiting for Patrick to start another podcast!!!
I'm listening to episode 1 (on
@pocketcasts) right now.
https://twitter.com/patio11/status/1811451471634006071
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I just ate this whole thing help me lord
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Replying to @climatepaige
@climatepaige How often *do* you eat steak at a restaurant is the question. 😉
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Replying to @mijustin
"The software business is a volume business." –
@ianlandsman
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Replying to @mijustin
If you sell a monthly subscription, there are two levers you can pull to increase sales volume:
- Price (raise prices or increase expansion revenue)
- Number of net new customers
Purchase frequency (1/month) x Price ($99/month) x Number of new customers (200) = sales volume
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Replying to @mijustin
Exactly this.
In the wedding industry, you have to capture all the LTV $ in a single transaction.
And... next month you've got to find a whole new group of customers.
https://x.com/yogeshkd/status/1811491526037618938
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Replying to @yogeshkd
@yogeshkd Exactly. Very low purchase frequency!
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Replying to @ctwtn
@ctwtn Retention is necessary but not sufficient.
If you only get five new $10/month customers a year, and your churn is low, you still don't have a great business.
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Replying to @mijustin
The question for SaaS founders:
🤔 What can you do to increase the purchase frequency in your business?
Ideas:
- add-ons (additional $20/month to access certain features)
- usage-based billing (people use more and more credits and need to buy more)
- more team accounts
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Replying to @mijustin
For a steakhouse to survive/thrive, they need to increase the purchase frequency of alcoholic drinks.
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Replying to @jasonlbeggs
@jasonlbeggs Lol.
My guess is that even folks who LOVE steak only have it a few times per month.
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Replying to @meoyawn
@meoyawn Coffee has the advantage of being a socially acceptable drug.
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Replying to @mijustin
Consider the difference in purchase frequency between a steakhouse and a coffee shop.
Steak = $64.25
How often do people want steak? Once every 1-2 months at most?
Latte = $6 x 30 days = $180
People want a coffee every day.
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Replying to @mijustin
People might want something, but if they only want it occasionally (infrequently), your business is going to struggle.
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Coca-Cola is successful because people who drink Coke drink 8 cans a week.
Starbucks is successful because people order a drink every day.
In so many businesses, purchase frequency is king.
Number of customers x purchase frequency = sales volume
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Replying to @aarondfrancis
@aarondfrancis Whoa! This is cool.
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Replying to @levelsio
@levelsio I was just reading
@rrhoover's essay on "How to make friends as an adult." He came to the same conclusion!
https://www.ryanhoover.me/post/how-to-make-new-friends-as-an-adult
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There aren't many podcasts that can fill an arena with their fans.
@AcquiredFM is the exception!
https://twitter.com/AcquiredFM/status/1811408219438530915
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Replying to @jackmcdade
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Replying to @asmartbear
@asmartbear @zapier For me, the truly useful applications of AI (and APIs) require a connectivity that just isn’t there:
https://twitter.com/mijustin/status/1811112746102227203
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Replying to @whereisjefe
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Currently trying to strategize the best way to get from:
Kelowna, BC → Washington, DC
Dallas, TX → Kelowna, BC
Flying from the west side of North America to the east side is 🙈🔥💩
Will likely need to break the trip up by flying Kelowna → Toronto first.
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Replying to @m1guelpf
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Replying to @JordanGal
@JordanGal That feels like a UX challenge!
How are you managing to get consistent output when prompts can vary so greatly?
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Replying to @danshipper
@danshipper I use
@usefathom for my personal site and
@TransistorFM's marketing site.
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Replying to @katarinabatina
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Replying to @m1guelpf
@m1guelpf I really dig this style. ✊
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For AI/automation to be useful, it needs to seamlessly connect numerous steps in a process.
However, there are many roadblocks to making this work in practice.
The tasks that really take our time are beset with friction.
https://twitter.com/mijustin/status/1811112746102227203
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Replying to @ThePodLabs
@podkindco Congrats on the launch! 🚀
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Replying to @mijustin
On his "Internet of Bugs" YouTube channel,
@CarlBrwn hits the nail on the head:
"Doing tasks cheaper and faster isn't nearly as disruptive if the tasks aren't difficult, or they aren't done well, or they aren't done correctly."
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Replying to @mijustin
In business, the things I want to be automated (via API/AI) are still impossible:
- "File this form with the government, and pay the fees."
- "Register me for a Tax ID with this state government."
- "File payroll taxes for this state (with no API)."
- "When I get a tax notice,…
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Replying to @NoCodeAlistair
@EcomAlistair @browserbots Like... give browserbots my bank login info so it can login, navigate to that page, and download the PDFs?
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Replying to @mijustin
This is the main challenge.
For AI/APIs to be useful, true connectivity between systems needs to be achieved.
In so many ways, we're still in the dark ages in this regard: very difficult to connect with data in banks, governments, big corps.
https://x.com/adii/status/1811109535463158026
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Replying to @adii
@adii But how will it be different (this time around) than it was with APIs?
Technically, APIs/Plaid should be able to efficiently deliver my bank statements to my accounting software and my accountant.
But often:
a) they break, aren't reliable
b) aren't available for certain tasks…
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Replying to @adii
@adii It's still really difficult to get different systems to talk to each other.
The things I want to automate are still not possible. I can't see this changing for many years!
https://x.com/mijustin/status/1811102699925979632
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Replying to @mijustin
This was true in 2020 and is still true in 2024!
https://x.com/samwhoo/status/1313081351281823747
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Replying to @mijustin
Patrick frequently mentions this "connectivity" problem in his posts.
Sure, you can do fancy/efficient stuff in a silo; the problem is connecting your silo to the other silos.
https://x.com/patio11/status/1721959193463112098
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Replying to @mijustin
Another example: most small retail shops still have to manually enter new inventory into their Point of Sale.
When they receive a shipment, they can't simply scan the barcode and automatically have it populate the item name, size, color, and product image. 🤯
The distributor…
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Replying to @mijustin
For example, my accountant needs me to download and send him my monthly bank statements manually.
But most banks can't/won't automate the process of downloading a CSV, which means an AI assistant, API, or Zapier isn't much help.
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Replying to @mijustin
"Software ate the world," and now "AI is eating the world," but I'm not convinced it's going to bring about revolution (utopian or dystopian) because connecting all this stuff is still a Very Hard Problem™
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Software and AI are still very much in silos.
Even with APIs &
@Zapier, stuff isn't very well connected:
- automated bank feeds break all the time
- Siri still can't create an event in my Google Calendar
- people still need to manually copy data from one system to another
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Replying to @calebporzio
@calebporzio WOW!!! Congrats! 🎉🎉🎉
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Replying to @SamSethi
@SamSethi That looks like you're in my area of the world! (Okanagan Valley, British Columbia)
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Replying to @VicVijayakumar
@VicVijayakumar This feels like the right answer.
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By the time you turn 50, what’s your ideal $ for:
- annual income
- cash saved/invested
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@aarondfrancis @ianlandsman you should watch this Beach Boys documentary:
https://disneyplus.com/browse/entity-de34d6b3-4084-4c04-bb6e-c2abf06f1ca7?sharesource=iOS I didn’t realize there was such a competition between them and the Beatles!
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@MostlyTechPod I love this new segment: “
@ianlandsman sings The Beach Boys”
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What does financial freedom look like to you?
- a certain amount of annual income
- a certain amount of money in the bank/investments
- or, a combination of both
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When you need to build (and host) a standalone landing page, what do you use?
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Replying to @johnspurlock
@johnspurlock This quote struck for me:
“Something can be amazingly cool and part of the future, but not a big part of the future.”
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Back on the bike
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Replying to @mikevardy
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Replying to @arsawatt
@arsawatt lol. Just the tribute
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Replying to @drewwilson
@drewwilson That place looks amazing.
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This is cool: you can now upload video to
@spotify, even if you're not hosting your podcast there. 👍
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I woke up at 2am and thought of a good tweet.
“I’m sure I’ll remember that in the morning.”
Now it’s morning. Nope.
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Replying to @sm
@sm 💯 I have 4. No economic scale!
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This is a good point: a “disruptive product” might disrupt the customer’s life by causing upheaval, stress, and mayhem.
Most of the time people just want a simple solution; not a disruption.
https://twitter.com/asmartbear/status/1808372857069547774
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Replying to @cameronmoll
@cameronmoll Yes. The new Buzzsprout site looks good!
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RT
RT
@TransistorFM: What's the best way to do an audio and video podcast (and distribute it to
@YouTube,
@spotifypodcasts,
@ApplePodcasts,
@p…
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Replying to @mijustin
So far, "Upload your podcast..." is winning.
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Replying to @cameronmoll
@cameronmoll Did you build the website?
Looks awesome!
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Replying to @buzzsprout
@buzzsprout Looks sharp! Well done
@AlbanBrooke and team. 👏
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Using YouTube's new thumbnail A/B testing tool.
Which thumbnail do you think won?
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Replying to @AndrewWarner
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Replying to @valsopi
@valsopi Nice! Well done!! 👍
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Replying to @kandros5591
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Replying to @mijustin
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Replying to @mijustin
And finally, "The IKEA effect" is also in play here:
People value things more when they've put effort into creating or setting them up.
By the time users hit that "sign up to continue" prompt, they've already built something in your app.
It's like giving someone Lego pieces,…
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Replying to @mijustin
Next, there's "The Sunk cost fallacy:"
The more time a user invests in a product's onboarding, the more likely they are to keep going (even if it means pulling out their credit card).
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Replying to @mijustin
First, there's "The endowment effect:"
Once people start using your product, they begin to feel a sense of ownership. They've customized it, added their data, and now it feels like "theirs."
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Replying to @mijustin
These kinds of investment loops work on several psychological levels.
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Replying to @aarondfrancis
@aarondfrancis @steve_tenuto Also: I just bought the course!
Excited to support you guys on your journey. ❤️
(And maybe I'll have time to learn about SQLite one day??! 😅)
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Replying to @mijustin
This is different than offering freemium (which is more like a full basic version of your product) or a free trial (where you sign up and get to use the product for 7-14 days).
It's more of an activation strategy, where you get users into using the product before asking them for…
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Replying to @mijustin
For example, currently our signup/activation flow at
@TransistorFM looks like this:
1. Visit marketing site
2. Click "Start free trial"
3. Enter credit card details
4. Arrive in the dashboard
5. Click "Create new podcast"
6. Enter podcast details
7. Click "Add episode"
8.…
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Replying to @mijustin
The goal is to reduce activation friction, give people a taste of your app, and get them in motion, moving towards their goal.
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Replying to @mijustin
@aarondfrancis @steve_tenuto I think SaaS marketers should be doing this more often:
1. Have people click "get started" and immediately bring them into your app (don't even ask for an email).
2. Only ask for signup info once they've started making some progress. "Sign up to continue."
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I like this marketing strategy that
@aarondfrancis and
@steve_tenuto are using for their new course:
"Give them a taste!" 🍨
You click "start watching," and you're immediately in the course; no signup, no credit card.
Only once you've made progress do they ask you to pay.
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Replying to @levelsio
@levelsio I need to up my weightlifting game for realz
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I think that this is the best way to do an audio & video podcast at the same time:
1. Use a podcast hosting platform for audio (and submit to Spotify, Apple, etc)
2. Upload the video version to YouTube and add it to a Podcast Playlist. 👍
https://twitter.com/TransistorFM/status/1806412758725857358
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Replying to @MrMooky
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Replying to @TransistorFM
@TransistorFM @YouTube @spotifypodcasts @ApplePodcasts @pocketcasts I wish RSS-based video podcasting was more popular, but I think that this is the best way to do an audio & video podcast at the same time:
1. Use a podcast hosting platform for audio (and submit to Spotify, Apple, etc)
2. Upload the video version to YouTube, and add it to a…
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Replying to @_gregoryjohn
@_gregoryjohn I asked chatgpt for a recipe. This right?
Ingredients:
1 cup of milk (dairy or plant-based like almond, coconut, or soy)
1 teaspoon turmeric powder
1/2 teaspoon ground cinnamon
1/4 teaspoon ground ginger (or a small piece of fresh ginger)
A pinch of black pepper (to enhance…
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