Tweets

Justin Jackson
Justin Jackson@mijustin
This is my type of Olympic sport.
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Justin Jackson
Justin Jackson@mijustin
Replying to @dhrubaio
@dhrubaio people like Steve Jobs were masters at observing people, and discovering what they wanted.
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Justin Jackson
Justin Jackson@mijustin
โ€œBefore you decide on your concept, I highly recommend going out and discovering what your market really wants.โ€ http://buff.ly/2alThi3
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Justin Jackson
Justin Jackson@mijustin
Replying to @LukasThoms
@LukasThoms Karp definitely has a lot of money. I'd probably take that deal too. ๐Ÿ˜‰

This article was interesting:
#l0UUgYEFSkq8" rel="noopener noreferrer">http://mashable.com/2016/06/15/how-yahoo-derailed-tumblr/#l0UUgYEFSkq8
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Justin Jackson
Justin Jackson@mijustin
Replying to @mijustin
There are many struggling founders who have been working weekends for 10+ years.

Hard work isn't the only determining factor in success.
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Justin Jackson
Justin Jackson@mijustin
Replying to @mijustin
A startup's success is based on:

- building something people want + will pay for
- being able to profitably acquire those customers ^
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Justin Jackson
Justin Jackson@mijustin
Replying to @mijustin
Judging from Yahoo's acquisition record (Tumblr, Summly) I'd say the only way you can truly predict startup success is: Are they profitable?
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Justin Jackson
Justin Jackson@mijustin
Replying to @AnnDiab
@AnnDiab lol.

Wait a second... where do I go to get massages and flowers?!?
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Justin Jackson
Justin Jackson@mijustin
@demetzger Snapchat tried to do this, but it still ends up being about engagement.
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Justin Jackson
Justin Jackson@mijustin
Replying to @mijustin
After months of asking people to follow me on Snapchat: 88 views. ๐Ÿ‘ป

One day of trying Instagram Stories: 169 views. โšก๏ธ
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Justin Jackson
Justin Jackson@mijustin
Replying to @mijustin
At the end of the day, people will go wherever they get the most:

- views
- likes
- messages
- followers

Vanity metrics have influence.
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Justin Jackson
Justin Jackson@mijustin
@meeunier sweet! Are you coming through Vernon or Kelowna? What day / time?
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Justin Jackson
Justin Jackson@mijustin
What do people want from social platforms?

To feel *known*.

Whoever best achieves that job will win.
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Justin Jackson
Justin Jackson@mijustin
@juhaliikala Iโ€™ll do a screencast when I get I my office! ๐Ÿ™Œ
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Justin Jackson
Justin Jackson@mijustin
Replying to @pzarathustra
@espitia7 Casey Neistat was a huge advantage. They had an interesting idea with the โ€œno lookโ€ recording.
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Justin Jackson
Justin Jackson@mijustin
RT
RT @_neilch: Great use of talking about the production process to sell the product (half way through and enjoying book so far!) https://t.cโ€ฆ
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Justin Jackson
Justin Jackson@mijustin
Replying to @mijustin
In the โ€˜80s-โ€™90s content was hard to get.

Now it's reversed. There's way more content than people have time for.
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Justin Jackson
Justin Jackson@mijustin
When I was a kid:

If I wanted to watch concert video, I had to order the VHS. ๐Ÿ“ผ
To hear my radio show I needed to stay up until midnight. ๐Ÿ“ป
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Justin Jackson
Justin Jackson@mijustin
@sixpencemedia thinking about it! Once Iโ€™ve worked out all the kinks and done some updates, Iโ€™ll consider it for sure!
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Justin Jackson
Justin Jackson@mijustin
@WorkJoeStewart I wasn't a fan either...

UNTIL I was at the airport, and two identical Macbook Pros came through on the TSA conveyer belt ๐Ÿ˜ฑ
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Justin Jackson
Justin Jackson@mijustin
One of my favorite parts of @joltbook was this word art I made for the Index:
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Justin Jackson
Justin Jackson@mijustin
Replying to @mijustin
We've seen this with the @kanyewest album: instead of one "static" release, it's continuous development. Multiple (iterative) releases.
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Justin Jackson
Justin Jackson@mijustin
Books, music and movies are going to become a lot more like software.

I just did initial release of @joltbook. Squashing "bugs" right now.
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Justin Jackson
Justin Jackson@mijustin
Make your product so good that people can't help but share it with their friends.
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Justin Jackson
Justin Jackson@mijustin
Replying to @mijustin
Everyone can be a critic.

But there's not many that actually put themselves on the line and MAKE something.
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Justin Jackson
Justin Jackson@mijustin
Replying to @mijustin
Way easier to be heckling from the stands than to be fighting in the arena.
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Justin Jackson
Justin Jackson@mijustin
Itโ€™s easier to critique than create.
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Justin Jackson
Justin Jackson@mijustin
I've been asked to speak at #SumoCon.

If you were going to see me speak; what would you want me to talk about?
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Justin Jackson
Justin Jackson@mijustin
Replying to @kaleighf
@kaleighf hey! I'll be there too! Trying to pick a topic for my talk. Anything in particular you're hoping to learn?
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Justin Jackson
Justin Jackson@mijustin
Replying to @RobbieRichMktg
@RobbieRichMktg hey man! I'll be there too! Besides meeting cool people, what are you hoping to learn / improve while you're there?
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Justin Jackson
Justin Jackson@mijustin
Replying to @troypavlek
@troypavlek also, as a Maiden fan, I'd love to hear the single from the latest album. That's what drives me to buy tickets, merch, etc..
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Justin Jackson
Justin Jackson@mijustin
Replying to @troypavlek
@troypavlek that's a good point! (Although, Battle Beast and Misery Signals are also small bands).
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Justin Jackson
Justin Jackson@mijustin
Replying to @patio11
@patio11 what's the most helpful thing you've systematized so far?
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Justin Jackson
Justin Jackson@mijustin
Parents with kids: is Minecraft still "a thing" in your house?
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Justin Jackson
Justin Jackson@mijustin
RT
RT @dotNetkow: Highly recommend @joltbook by @mijustin. No fluff, just actionable marketing tips. Can't wait to try them out when I launchโ€ฆ
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Justin Jackson
Justin Jackson@mijustin
Replying to @Simonij_dk
@sijdesign this is the first version. Minor updates (and maybe a bonus chapter) coming soon!
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Justin Jackson
Justin Jackson@mijustin
The real marketing secret is this:

When people find something they โ™ฅ they can't keep the secret to themselves.

Make things people โ™ฅ.
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Justin Jackson
Justin Jackson@mijustin
Replying to @RicardoFayet
@RicardoFayet any update on this? Initial version is supposed to go out (automatically for pre-orders) at 3pm Pacific.
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