Tweets

Justin Jackson
Justin Jackson@mijustin
@o6uoq thanks for sharing it David!

It's also on Medium if you'd like to give it some ♥ there:
@mijustin/this-is-what-starting-small-looks-like-d729f51c4ed5#.7z6cx4cqb" rel="noopener noreferrer">https://medium.com/@mijustin/this-is-what-starting-small-looks-like-d729f51c4ed5#.7z6cx4cqb
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Justin Jackson
Justin Jackson@mijustin
This @garyvee clip also applies to product development:

"Folks only want yellow socks, but I like green!"
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Justin Jackson
Justin Jackson@mijustin
Replying to @mijustin
6. Another example: my friend @adamwathan creates courses for PHP devs.

His potential market size is > someone who focuses on Python devs.
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Justin Jackson
Justin Jackson@mijustin
Replying to @mijustin
5. Market size is also important. Ask:

"How big is the group of people that might buy our product?"

ie. Wearables < Laptops < Smartphones
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Justin Jackson
Justin Jackson@mijustin
It'd be cool if Apple made some sort of HTML markup for Force Touch. I'd love to be able to add shortcuts here.
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Justin Jackson
Justin Jackson@mijustin
@marcinator if there's no product/market fit, it doesn't matter how good the product is; they won't buy.
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Justin Jackson
Justin Jackson@mijustin
Rogue One made the Star Wars universe more believable to me.

Felt gritty & cinematic like Empire. Sets the stage perfectly for A New Hope.
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Justin Jackson
Justin Jackson@mijustin
Replying to @delk
@delk which one?

I'm not talking about "asking" customers what they want; I'm talking about observing them.
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Justin Jackson
Justin Jackson@mijustin
Replying to @delk
@delk I think it still starts by observing people's current behavior, and finding the gaps.
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Justin Jackson
Justin Jackson@mijustin
Replying to @mijustin
4. There's nothing worse than building an amazing product for a customer that

can't afford it,
doesn't appreciate it,
or is hard to reach.
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Justin Jackson
Justin Jackson@mijustin
Replying to @mijustin
3. This is why startups should always find a good group of potential customers *before* researching product ideas.
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Justin Jackson
Justin Jackson@mijustin
Replying to @mijustin
2. Some types of customers are

less fussy,
easier to reach,
have more money to spend,
and make spending decisions faster

... than others.
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Justin Jackson
Justin Jackson@mijustin
1. Building a remarkable product is part of the equation, but...

not all markets are created equal.
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Justin Jackson
Justin Jackson@mijustin
My answer to: "What would you say was your single biggest strategy for making (success) happen?"
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Justin Jackson
Justin Jackson@mijustin
Replying to @chavarisa
@chavarisa

2. Practicing (and starting small) on a platform like @anchor

3. Finding a friend (co-host) to talk to. (Conversations are 👍)
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Justin Jackson
Justin Jackson@mijustin
Replying to @chavarisa
@chavarisa love it!

A few techniques I’ve seen work:

1. Turning blog posts into podcasts (narrating them in an interesting way)
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Justin Jackson
Justin Jackson@mijustin
RT
RT @aarondfrancis: .@heroku suspended my account with no warning and without telling me. Just found out because my sites were down. Anyone…
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Justin Jackson
Justin Jackson@mijustin
@asmartbear WPengine customer support folks are consistently the friendliest, and most helpful, people I deal with. 🙌
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Justin Jackson
Justin Jackson@mijustin
These vectors amplify your chances of success:

1. Right market
2. Single out ^ their #1 desire
3. Well-made product
4. Size of your network
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Justin Jackson
Justin Jackson@mijustin
Success doesn't come from "doing good work."

Your (good) work is nothing without an audience.

Success comes from amplifying good work.
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Justin Jackson
Justin Jackson@mijustin
Just think of your hangover as an unexpected (and shitty) vacation day.
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Justin Jackson
Justin Jackson@mijustin
Replying to @chasewreeves
@chase_reeves I started by asking: "What does he have in his hand?"

But what really got me into trouble was: "What else could go there?"
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Justin Jackson
Justin Jackson@mijustin
My parents bought me the NOMA SnoRacer Super GT in the early 90s.

My kids are STILL using it.
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Justin Jackson
Justin Jackson@mijustin
Yowza a lot of email newsletters get sent on Tuesday morning.
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Justin Jackson
Justin Jackson@mijustin
@k0nings what do you do when you’re in that situation? How do you get out?
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Justin Jackson
Justin Jackson@mijustin
Replying to @marcjeanson
@marcjeanson you can definitely ask what they're using now: "How are you currently solving this problem?"
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Justin Jackson
Justin Jackson@mijustin
Replying to @mijustin
And most importantly:

"Embrace feedback as a gift." - Seth Godin
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Justin Jackson
Justin Jackson@mijustin
Replying to @mijustin
Start small.
Show up every day.
Keep refining your craft.
Take risks and get uncomfortable.

☝️ that's how true progress is made.
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Justin Jackson
Justin Jackson@mijustin
Replying to @mijustin
Want 1,000 true fans? Start small: do something that gets you 1 true fan.
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Justin Jackson
Justin Jackson@mijustin
Replying to @mijustin
Want to speak at a conference? Start small: give a talk at a meetup.
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Justin Jackson
Justin Jackson@mijustin
Replying to @mijustin
Want to make $1 million in sales? Start small: make $100 in sales first.
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Justin Jackson
Justin Jackson@mijustin
Replying to @mijustin
Want to create a podcast? Start small: record a voice memo on your phone.
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Justin Jackson
Justin Jackson@mijustin
Replying to @mijustin
Want to write a book? Start small: write an essay.
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Justin Jackson
Justin Jackson@mijustin
Want to be a rock star? Start small: sing in the shower.
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Justin Jackson
Justin Jackson@mijustin
"People think being an entrepreneur means doing what you want. It's more like doing what you need to do even if you don't want to"- @hnshah
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Justin Jackson
Justin Jackson@mijustin
This is true whether you're applying for a job, or starting your own business:
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Justin Jackson
Justin Jackson@mijustin
Wowser. Any other parents up all night with sick kids? 👋😩
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Justin Jackson
Justin Jackson@mijustin
"The most powerful sale isn't reducing a negative but creating a positive. Create new value." – @asmartbear
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