Tweets

Justin Jackson
Justin Jackson@mijustin
Replying to @kowfm
@KarlOscarWeber @marketingdevs Essentially this:

"Case studies are your ticket to finding new customers. Show how a current user found success through your product."
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Justin Jackson
Justin Jackson@mijustin
Replying to @bsierakowski
@bsierakowski Most RTs I’ve had in awhile!

Lots of non-tech folks, especially Product Managers and analysts, looking to use APIs to solve problems.
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Justin Jackson
Justin Jackson@mijustin
Replying to @JayHanlon
@JayHanlon Does the same apply to devs working on sales stuff? Are they salespeople?

Devs working on marketing projects? Are they marketers?
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Justin Jackson
Justin Jackson@mijustin
Replying to @mijustin
Show a programmer your API and they see plumbing.

Teach a manager how to use your API, and they feel like they've got goddamn SUPER POWERS.
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Justin Jackson
Justin Jackson@mijustin
Replying to @mijustin
Startups like @zapier were the first to realize that "normals" use APIs too.

But there's still way more progress that could be made here.
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Justin Jackson
Justin Jackson@mijustin
Replying to @mijustin
These folks use your API too:

Founders, salespeople, marketers, customer reps, product managers
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Justin Jackson
Justin Jackson@mijustin
I've said this before, I'll say it again:

"If you think the only people consuming your APIs are developers, you're doing it wrong."
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Justin Jackson
Justin Jackson@mijustin
Replying to @mijustin
Can't get case studies?

If your users can't articulate how you've changed their life, how will you convince other people to come onboard?
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Justin Jackson
Justin Jackson@mijustin
If your SaaS has 5 users, but you want to get to 100, use a case study:

- User's struggle
- How they found you
- How you changed their life
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Justin Jackson
Justin Jackson@mijustin
RT
RT @tylertringas: Some exciting Micro-SaaS news: I sold Storemapper this Summer. Everything I learned from the process is here https://t.co…
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Justin Jackson
Justin Jackson@mijustin
Replying to @delk
@delk Our definition of "good business" is different. ;)

For me, you have to provide value for shareholders. And $TWTR shareholders aren't happy.
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Justin Jackson
Justin Jackson@mijustin
Replying to @delk
@delk Exactly. Hence the "hasn't yet proven it's a good business" part. 😉

$AMZN proved itself.
$IPET didn't. ($300 million market cap in '99)
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Justin Jackson
Justin Jackson@mijustin
Replying to @delk
@delk Why do you think "billion dollar" market caps make something "a good business?"

Market cap is just the value of outstanding shares.
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Justin Jackson
Justin Jackson@mijustin
Twitter's a cool tool. But it hasn't yet proven it's a good business.
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Justin Jackson
Justin Jackson@mijustin
Just made a donation for 🌎 disaster relief.

I did it because @jasondoesstuff & @ckelso reminded me to.

Now I'm reminding you. 👍
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Justin Jackson
Justin Jackson@mijustin
To get landing page traffic, you’ll need these 3 ingredients:

1. An audience worth pursuing
2. Something they want
3. Channels that work
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Justin Jackson
Justin Jackson@mijustin
Anyone out there have a landing page that needs traffic?

Reply here. (I’m making a video showing you how I’d get traffic for your site!)
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Justin Jackson
Justin Jackson@mijustin
RT
RT @mijustin: Cool band names I came up with that you can use for free:

- White Bread Catastrophe
- Celestial Hair Net
- The Acoustic Wet…
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Justin Jackson
Justin Jackson@mijustin
RT
RT @jasondoesstuff: Maybe it's time to amend that 2nd amendment?

How many more people have to die before we stand up for human life, firs…
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Justin Jackson
Justin Jackson@mijustin
RT
RT @lavrton: Week ago I bought "Marketing for Developers" book by @mijustin. Really good one!
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Justin Jackson
Justin Jackson@mijustin
RT
RT @StringStory: Our struggles determine our success.

No pain, no gain.
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Justin Jackson
Justin Jackson@mijustin
Still thinking about this:

“To be happy, you need:
1. Someone to love
2. Something to do
3. Something to look forward to”
@frankchartrand
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Justin Jackson
Justin Jackson@mijustin
Replying to @brianball
@brianball Not trying to demean it at all.

I’ve been going to therapy for the past 6 months and have found it really helpful.
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Justin Jackson
Justin Jackson@mijustin
I've been interviewing founders for @megaprofitable, and I've noticed some surprising trends.
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Justin Jackson
Justin Jackson@mijustin
Replying to @mijustin
☝️ sorry about the audio quality + jerkiness in this video. We'll be fixing that next filming session. 👍

(@theleviallen how can we fix?)
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Justin Jackson
Justin Jackson@mijustin
RT
RT @frankchartrand: To be happy, you need:

1. Someone to love
2. Something to do
3. Something to look forward to
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Justin Jackson
Justin Jackson@mijustin
RT
RT @tylertringas: Great story. Crazy how Brennan has built consulting, SaaS, ebook, courses, back to SaaS and executed so well on all of th…
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Justin Jackson
Justin Jackson@mijustin
Just had an incredibly uplifting chat with @nickd for @megaprofitable.

Yes, he shared revenue numbers, but he also gave so much more.
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Justin Jackson
Justin Jackson@mijustin
RT
RT @KHayhoe: I am not stunned. I work with climate projections & am already grimly resigned to my "future" maps looking just like the real…
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Justin Jackson
Justin Jackson@mijustin
😱 Scares me every time:

"Oh, don't mind me, just pushing 'send' on an email that's going to 10,000 people."
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Justin Jackson
Justin Jackson@mijustin
@pjrvs Idea: a Chrome extension that replaces CDN with Canadian.
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Justin Jackson
Justin Jackson@mijustin
Case studies are the best way to sell anything. Ingredients:

- a client's story
- how you helped them overcome their obstacle
- the results
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