@chriscbs just finished this early draft of a JTBD post. Care to take a look? https://draftin.com/documents/501796?token=1ezeXazt5zJ8Kn63UrhkW78pdLe1B-lgch_0Bm6o_1kIEWGpW4y6z-gl4rh1ZRVkUXcnVjvi2QX4QKWjXh1wdTM