I keep seeing two numbers for the podcast industry:
"Podcasting is a $2 billion a year industry."
"The podcast industry is worth $20 billion."
Can anyone tell me where these numbers come from and how they're calculated?
(They're often quoted but never cited)
"Podcasting is a $2 billion a year industry."
"The podcast industry is worth $20 billion."
Can anyone tell me where these numbers come from and how they're calculated?
(They're often quoted but never cited)
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