@LandonB32 @mjwhansen @buildyoursaas @TimLeland @ajlkn @carrd @Geocodio Agreed: it's an especially potent strategy when paired with an excellent product and amazing customer support. You're giving folks more reasons to switch.. 👍

I touch on this briefly in the video and expand on it in this article from 2019:

https://justinjackson.ca/charge-more