@louisnicholls_ @youngprotean @ramykhuffash @GeoffTRoberts @Julian @IndieHackers That’s the pull of the market!

Hundreds of people wake up, and go searching for the same thing, in the same area.

Who *created* that customer demand for sandwiches? Who *compelled* them to go out and search for it?

That underlying wave of demand is what we build businesses on.