🙄 "Under the radar."

He's talking about:
- Kalya Itsines (who has 13.1 million followers on Instagram)
- Tobi Pearce (160k followers on IG)
- Their startup, Sweat, was one of the most downloaded fitness apps ever.

They get TONS of press. Nothing "under the radar" about this. https://twitter.com/MichaelMartocci/status/1415111499694186496