Like a surfer, you look for rising tides. 🏄‍♀️

For example: the breakfast cereal market will reach $40 billion in 2023.

“But the cereal market is too entrenched!”

What if we combine it with all the demand for gluten-free foods?

My guess? GF cereal is 📈

https://twitter.com/nickbona/status/1206805164012851200