The newsletter for product people

Trying to build and launch your own digital product?

The newsletter is sent every Saturday morning. You'll get lessons and essays on building digital products, marketing, and discovering what customers really want.

I've been there, learned some lessons the hard way, and found success. I want to share those lessons with you.

"I'm already signed up to Justin's newsletter, and I love it!" - Nick Beattie
"Thanks for building a mailing list that actually *means* something and doesn't just go straight into the trash, unopened. I love it!" - Thomas Hazledine

Who am I?


Hi, I'm Justin Jackson.

I've been building things with computers since 1985. I was a BBS SysOp at age 12. I sold my first product in the 10th grade. I built my first website in 1993. Now, I'm the Product Manager for a profitable web app, and the host of the Product People podcast. I'm passionate about building products that delight customers.

I live in Vernon, BC with my wife and 4 kids. (Yes, I said 4). For fun, I ride bikes, snowboard, and drink fine beer (sometimes all at the same time).

My writing

You may be interested in some things I've written. Here are some notable excerpts:

I won't send you spam. You can unsubscribe at anytime. Mailing address: Attn: Justin Jackson, 2907 - 32nd Street, Vernon, BC V1T 5M2