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The sex and cash theory

Written by Justin on May 11, 2011

I’m a big fan of Hugh MacLeod’s sex and cash theory:

The creative person basically has two kinds of jobs. One is the sexy, creative kind. Second is the kind that pays the bills.”

This is true in almost every industry:

Are you a creative person looking to make a living?  It’s OK to do cool projects in your spare time; but when it comes to making money, start thinking differently.  Matt Linderman says: “Instead of working with a thing you love, think about how to work in a way you love.”

Download Macleod’s whole essay here.