Tri Area News is a news blog covering the “tri-area” of Stony Plain, Spruce Grove, and Parkland County. While the area already has excellent newspapers, the Stony Plain Reporter and the Spruce Grove Examiner, they are only printed once a week. Tri Area News was designed to give quick, timely news updates to local citizens using Twitter and Facebook updates, RSS subscriptions, and email notifications.
The really neat thing about this blog, is how I’ve set it up: everything is automatic. When a blogger on the site publishes a story, a link to that story is automatically sent to Twitter and Facebook. And at midnight, all of the day’s stories are automatically compiled into an email and sent to the mailing list. No button pushing necessary.
For this project I also did a lot of work optimizing the site for search engines (like Google), and customizing the theme itself.
Tiny Marketing Wins
Get a small, actionable marketing tactic in your inbox every workday!