Are you in love with the idea, or with customers?
Most of us have, at some point, been in love with the idea of running a business. For me, it was in college and wanting to run snowboard shop. For others, it might be running their own coffee shop or a…
People want the basics done well
It all reminds me of the software business. The industry is obsessed with touting features while the public is obsessed an entirely different set of criteria: Does it solve my basic problems and is it easy to use? Does it…

